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Dan Cairo

Helping Investors Own Their Future Since 1992

After 32 years in the industry, Dan Cairo has made it his mission to inform planners and investors alike about the common misconceptions and mistakes most make on their journey to financial security. Beginning his career in 1987, Dan started his career like many of his peers, developing skills that addressed only half the equation. It wasn't long after sharpening his financial expertise that Dan noticed a significant flaw in the financial services profession: the industry lacked a thorough understanding of the psychology behind investing. That’s when Dan realized that without comprehending the impact of emotions, clients will never achieve maximum financial performance.


Following his epiphany, Dan has been committed to changing the way both investors and planners approach achieving financial security. Instead of only concentrating on half the equation, he sought to show the benefits of an integrated approach. Dan demonstrated that focusing on financial behavior before a financial strategy was the only way to empower investors to take control of their lives and create a bright financial. By teaching financial self-awareness, Dan is revealing how traditional finance practices are influenced by psychology. If investors want maximum performance, they must first improve their emotional competencies, which in turn, improves their decision-making behavior. It's through this Behavioral Financial Advise that Dan seeks to establish a better future for his clients and the industry.


Recently, Dan’s most significant contribution to the industry has been his Amazon best-selling book, Own Your Future – Overcoming Negative Emotional Tendencies and Attaining your Financial Goals. The book was developed as an easy-to-follow guide for owning one's decisions in order to attain what they deserve. It’s an extension of Dan's everyday endeavors to enlighten financial security seekers. It demonstrates Dan's guiding philosophy, "money management will always be overwhelming until you make the path clear and easy-to-follow, which starts by digging into your emotions surrounding finances, reflecting on where you can improve, and using that newfound knowledge to develop and implement a strategy that works for your psyche as well as your unique financial situation."


Own Your Future

If you're looking for an easy-to-follow guide for overcoming negative behavior, you’re in luck. Dan wrote an entire book about psychological behaviors stopping you from achieving financial success. Click the link below to get your copy and learn how to overcome the negative emotional tendencies that prevent you from attaining your goals. 


Dan Cairo's Interview on Expert Insights Radio

We get so caught up with success that we fail to recognize the negative patterns stopping us from achieving it. Furthermore, when we fail, instead of looking at it as a learning opportunity, we instead act like it never existed....

Stop looking for success. Start spotting your patterns of failure, because it is through conquering these bad habits that we eliminate the barriers stopping us from succeeding. Listen to Dan's recent interview, and learn how owning your failures helps you Own Your Future.

Listen to the Interview: